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Video Rendering APIs

Customers already pay 11 companies here.

Checked Aug 2026

Players
11
Typical revenue
$660K
Typically founded
2020
Trends Score
45

Trends Score rates how good a market is for someone starting now, out of 100.

One video rendering API makes $1.4M a year. See which one.

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What these companies do

🔍 Problem

You need more video than you can make. Each channel wants its own aspect ratio. A full in-house team ships 300 videos a year at best. So you send the same video to a new lead and a paying customer.

💡 Solution

You describe the video once, point it at a data source, then a cloud renderer returns a finished file for each row.

💎 Why It Matters

The second video used to cost as much as the first. Now it costs cents to render.

From Trends.vc #0179: Programmatic Video

Who's in it

Showing 3 of 11

CompanyRevenueFounded
Shotstack$770K2019
Plainly$710K2020
Creatomate$220K2020

A video rendering API started in 2021 now makes $660K a year.

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Who founded each one, with their X handles: Inside Trends Pro →

What they earn, and when they started

Under $10K0
$10K to $100K1
$100K to $1M8
$1M to $10M2
$10M and up0
20141
20182
20191
20203
20211
20221
20231
20251

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Questions

How many video rendering APIs are there?
Customers already pay 11. They include Shotstack, Plainly, Creatomate.
How much do video rendering APIs make?
Typical revenue is $660K a year. Across the 11, revenue runs from $95K to $1.4M.
When were video rendering APIs founded?
Typically in 2020. The newest started in 2025.