“Content is fire. Social media is gasoline.” — Jay Baer
❓ What You’ll Learn
- Why will big media companies acquire faceless social media accounts?
- What makes a faceless social media account valued at $85,000,000?
- Why will media studios make faceless social media accounts?
- How to save time publishing content?
- How to make faceless visuals with AI?
- What to do when you are low on content ideas?
- How to build a content flywheel?
- How to scale your revenue?
- How to monetize your traffic?
- How to offer tangible value to your fans?
- How to make it harder to copy your faceless content?
- How to monetize content created by others?
- Who made $60,000 in 6 months with a faceless TikTok account?
- How to build a consistent faceless brand?
💎 Why It Matters
You can build viral brands without key-person risk.
🔍 Problem
We want to be inspired, educated and entertained.
💡 Solution
Faceless social media accounts fulfill our need for useful, interesting and amusing content.
🏁 Players
Faceless Social Media Accounts
- VC Brags • Memes on venture capital
- How They Make Movies • Behind-the-scenes of making movies
- Nature Is Metal • The brutal nature of wildlife
- Satisfying Videos • Videos to please your mood
- Hidden Tips • The best tips, tricks and life hacks
- Its Wood Working • The art of woodworking
- MATH TRICK • Tricks to get better at math
🔮 Predictions
- Big media companies will acquire faceless social media accounts to reach new audiences.
- LabX Media Group acquired IFLScience in 2020.
- Warner Music Group acquired Daquan for $85,000,000.
- Media studios will manage many accounts to boost their reach with diversified content.
- Complex Networks runs Complex and Complex Music.
- Vox Media runs NowThis, Thrillist, The Dodo and Seeker.
- Hive Media Group runs Bleacher Breaker, BUZZNET, Past Factory and Quizscape.
- We’ll see marketplaces for buying and selling social media accounts. They will foster transactions with verification and escrow services.
- Social Tradia lets you buy and sell Instagram accounts.
- FameSwap lets you buy and sell Instagram, YouTube and TikTok accounts.
- Accs-Market.com lets you flip channels on YouTube, Twitter, TikTok, Facebook, Instagram and more.
🛠 How to Build Faceless Social Media Accounts
- Build bots to save time publishing content.
- ChatGPT Bot replies to comments that tag its profile.
- Odd Steam Reviews is a bot that posts game reviews.
- WhaleCalls is a bot that shares Bitcoin market reports.
- DSCOVR:EPIC is a bot that shares pictures of Earth from a DSCOVR satellite.
- Indian Sharemarket Updates is a bot that posts updates on the Indian stock market.
- Danganronpa Anything Bot shares posts about Danganronpa video game series every 30 minutes.
- Use AI to make visuals fast. ChatGPT can write posts and video scripts. AI image generators can make themed graphics.
- AI Hustlewise shows how to make viral talking AI avatars.
- Max Jones shows how to make 100 TikTok videos in 1 hour with AI.
- Lori Ballen shows how to make 50 social media posts in 5 minutes using ChatGPT and Canva.
- Revenue Rebels shows how to make explainer videos using AI-generated scripts, voices and visuals.
- Curate content from other creators. This can help you fill your release cadence when you’re low on content ideas.
🌱 How to Grow Faceless Social Media Accounts
- Build a content flywheel by posting on many social media platforms. This helps to boost your reach.
- Post daily to boost your visibility.
- Past Factory shares daily history and nostalgic posts.
- Meaning in picture shares daily stories in the pictures.
- Learn Something shares daily posts on science, mechanisms and more.
- Collaborate with others to reach audiences with aligned interests.
- lil miquela is a virtual influencer who met Saweetie in public.
- Nature Is Metal collaborated with ECO DEFENSE GROUP to support the defense of wildlife.
- Ironmouse and Mori Calliope had a live stream on video games, plans for future collabs and what it’s like to be a VTuber.
💰 How to Monetize Faceless Social Media Accounts
- Sell digital products to earn scalable revenue.
- Easlo sells productivity templates for Notion.
- Pikuma sells courses on game development.
- Good Minds Quote™ sells an e-book on self-discipline.
- Cheap Houses Japan sells access to a paid newsletter.
- Use affiliate marketing to monetize your traffic.
- CheatSheets shares affiliate links to Miss Excel’s courses.
- Nature Predators and Scary Sea share links to Tactical Blades.
- Adobe Premiere Pro – Tips, Tricks & Tutorials shares links to Procreate Dreams.
- Sell physical products to offer tangible value to your fans.
- VC Brags sells hats.
- Classical Art Memes sells Facemask Van Gogh.
- Gators Daily sells flags, merch and accessories.
- Menwiththepot sells knives, seasoning and more.
- Compound Interest sells posters, mugs, pillows and more.
😠 Haters
“Some faceless social media accounts mention the people behind them.”
There’s always someone who runs the account. The key is to focus on the content, not your personality.
“Faceless social media accounts are less defensible. Anybody can copy what I’m doing.”
Make a virtual avatar or move to the real world without showing your face to boost your defense.
“It’s harder to build personal connections without showing my face.”
This is a tradeoff of lower key-person risk.
“How do I monetize content created by others? It’s copyrighted.”
See Fair Use if you’re in the US. See Fair Dealing if you’re in the UK, Canada or India. Your country has similar laws. In short, you might be able to use a small amount of copyrighted content in your work. But it’s best to ask for permission. This is not legal advice.
🔗 Links
- 250,000+ followers by sharing weird game reviews? • The thread for this report.
- Building a Report on Faceless Social Media Accounts • The tweet behind this report.
- I Made a Faceless TikTok Account • How to make $60,000 in 6 months with a faceless TikTok account.
- Brand Consistency on Social Media • Tips on building a consistent brand on social media.
📁 Related Reports
- Faceless YouTube Channels • Express your creativity without worrying about your looks, status or reputation.
- The Creator Economy • The ability to create and distribute work is being democratized.
- AI-Generated Content • AI-generated content takes us from the era of limited to infinite leverage.
- Influencer Marketing • Build awareness and find customers.
- Virtual Influencers • Make an ideal brand ambassador from scratch.
🙏 Thanks
Thanks to Prabhjot Singh Lamba, Tony Tong, Stewart Townsend and Justin Brooke. We had a great time jamming on this report.
✏️ Emin researched and wrote this report. Dru researched and edited this report.
📈 What else?
Trends PRO #0132 — Faceless Social Media Accounts has more insights.
What you’ll get:
- 20 Faceless Social Media Accounts (186% More)
- 7 Predictions (133% More)
- 8 Ways to build Faceless Social Media Accounts (167% More)
- 9 Ways to grow Faceless Social Media Accounts (200% More)
- 7 Ways to monetize Faceless Social Media Accounts (133% More)
- 10 Links (233% More)
With Trends Pro you’ll learn:
- (📈 Pro) How to make content without restrictions?
- (📈 Pro) Who runs million-dollar, one-person faceless social media accounts?
- (📈 Pro) What will faceless social media accounts evolve into?
- (📈 Pro) How to automate content creation?
- (📈 Pro) How to piggyback on the attention paid to famous people?
- (📈 Pro) How to stand out from competitors?
- (📈 Pro) How to lower competition?
- (📈 Pro) How to use extreme content to boost engagement?
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- (📈 Pro) How to stay top of mind?
- (📈 Pro) How to boost your chances of success?
- (📈 Pro) How to lower platform risk?
- (📈 Pro) How to take a cut of ad revenue?
- (📈 Pro) How to reward fans with exclusive content?
- (📈 Pro) What is the best way to go viral?
- (📈 Pro) What are 17 profitable faceless niches?
- And much more…
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