“Once you stop learning, you start dying.” – Albert Einstein
❓ What You’ll Learn
- How to build micro-courses with AI prompts?
- Who will offer micro-consulting services?
- How to build an email course?
- How to get quick insights into any topic?
- How to pick the right format?
- How to boost course completion rates?
- How to retain information better?
- What is the benefit of long books?
- Why should you be a painkiller?
- How to use micro-learning to teach complex topics?
- How to learn anything in the first 20 hours?
- What is the micro-education business model?
💎 Why It Matters
You can transform your life in hours instead of months.
🔍 Problem
You want to learn a new skill but lack time
💡 Solution
Micro-education helps you learn new skills fast.
🏁 Players
Micro-Education Examples
- Landing Page Hot Tips • Rob Hope teaches how to build effective landing pages
- The Collab Lab, Inc. • Maisha L. Cannon teaches AI-powered recruiting
- No-Code Maker Workbook • Katt Risen teaches how to build no-code products
- Innovisory Sessions • Jordan Divecha teaches creators how to build and launch businesses
- Hybrain.Academy • Nick McFly teaches AI for non-tech folks
- Growth Marketing 101 • Marketing Max teaches how to get more customers
- Find Your Following • Arvid Kahl teaches how to build an audience on Twitter
Micro-Education Tools
- Sequel • Add onboarding webinars to your website
- Zuddl • Run scalable webinars with polls, chats and more
- Mindsmith • Use AI to build detailed micro-courses
- Readwise • Highlight, save and manage notes from the web
- PDF.ai • Chat with your PDF documents
🔮 Predictions
- Personal AI assistants will help us make informed decisions. They will become our personal consultants.
- Jarvis Invest helps you trade stocks.
- FP Alpha gives insights into financial planning.
- FinChat.io helps you get insights into 50,000+ public companies.
- Wally helps you learn more about investing, finance and personal budgeting.
- More micro-learning platforms will use AI to build micro-courses. You will give the topic. They will build lessons and tests.
- Mindsmith lets you use guide AI to build detailed micro-courses.
- EdApp lets you build AI-powered micro-courses with a click of a button.
- TalentCards lets you prompt a topic and watch AI build a micro-course from scratch.
- Full-time consultants will offer micro-consulting services. They will serve clients with lower budgets but urgent needs.
- Harry Roberts offers web performance consulting and 90-minute calls.
- Kevin C. Whelan offers long-term consulting services but has 90-minute strategy calls.
☁️ Opportunities
- Do micro-consulting. Share expert advice on short calls.
- Rebecca Skeete helps with sales and marketing.
- Vanessa Paech helps to build online communities.
- Adrienne Kress helps with book writing and publishing.
- Emma Rhoades helps to build workplaces with a great culture.
- Vanessa Bolosier helps with branding, marketing and content creation.
- Build an email course. Stay top of mind by getting right in your students’ inbox.
- Laurie Wang has a 7-day email course on social media marketing.
- David de Céspedes has a 7-day email course on setting goals in Notion.
- Josh Kubicki has a 6-day email course on managing finance in a law firm.
- Use ChatGPT to get quick insights into any topic.
- Brian uses ChatGPT to learn JavaScript.
- Brian Morris uses ChatGPT to learn history and literature.
- ThuRein uses ChatGPT to learn React for iPad interfaces.
- Ihtesham Haider uses ChatGPT to learn Japanese, Python and more.
🏔️ Risks
- Content-Format Fit • Micro-learning may have theory and tasks that barely touch the topic. It can be hard to teach backend development with a micro-course.
- Low Lifetime Value • This lowers margins and makes it harder to invest in customer acquisition.
🔑 Key Lessons
- Micro-learning accommodates shorter attention spans. Keeping lessons short and focused can boost the completion rate.
- Micro-education is great for upskilling. You can enhance your current skills with a few focused lessons.
- Spacing out topics over short lessons helps to retain information better.
🔥 Hot Takes
- There’s a benefit to long books. Especially if the ideas are repetitive. You spend more time with the ideas and soak in the lessons better.
- You need to pick an area that’s painful enough for people. Be a painkiller, not a vitamin.
- Micro-learning is bad for reskilling. You need more than a few micro-lessons to switch careers.
😠 Haters
“It’s hard to learn a new skill in N hours.”
It depends on what you want to learn. While it can be hard to learn data science in a few hours, you can learn how to do squats in a few minutes.
“A mobile format does not work for people who get easily distracted.”
It can be wise to take on a cohort-based course if you rely on external support and accountability to keep going.
“A 3-hour course is not a micro-course.”
Compared to what? There are 50-hour online courses, 30-day email courses and 6-month cohort-based courses. While you can finish a Duolingo lesson in a few minutes, not all topics can fit this format.
“Micro-courses seem like a bad fit for what I want to teach.”
The micro-learning format might not be a good fit for teaching complex topics. Focus on one goal at a time. This course tries to teach “everything” about SEO and lasts ~46 hours. This course teaches local SEO and lasts ~2.5 hours.
🔗 Links
- Building a Report on Launching and Growing Micro-Education Businesses • The Tweet behind this report.
- The First 20 Hours — How to Learn Anything • How to master practical knowledge and skills.
- The Micro-Education Business Model • How to turn your knowledge into a micro-education business.
📁 Related Reports
- Email Courses • Deliver promised transformations in a scalable way
- Digital Products • Scale your revenue without spending more time
- Million-Dollar, One-Person Businesses • Find your highest point of leverage
- The Creator Economy • Create, share and monetize your content
- Micro-Consulting • Share short bursts of knowledge, perspective, insight and opinion
🙏 Thanks
Thanks to Meiko S. Patton, Alex Doda, Katt Risen, Uwe Dreissigacker, Simon Hell, Marcos Gorgojo, HJ Barraza, Maria Garcia Quintana, Errol Tiozon, Stewart Townsend, Bernardt J. Vogel and Eamonn Carey. We had a great time jamming on this report.
✏️ Emin researched and wrote this report. Dru researched and edited this report.
📈 What else?
Trends PRO #0124 — Micro-Education Businesses has more insights.
What you’ll get:
- 19 Micro-Education Examples (171% More)
- 14 Micro-Education Tools (180% More)
- 8 Predictions (167% More)
- 13 Opportunities (333% More)
- 4 Risks (100% More)
- 7 Key Lessons (133% More)
- 10 Hot Takes (233% More)
- 9 Links (200% More)
With Trends Pro you’ll learn:
- (📈 Pro) How will teachers spread knowledge beyond classrooms?
- (📈 Pro) Why will companies use micro-learning to train employees?
- (📈 Pro) Why do companies build learning academies?
- (📈 Pro) How to manage personal knowledge?
- (📈 Pro) How to share quick solutions to common problems?
- (📈 Pro) How to turn expertise into a short guide?
- (📈 Pro) How to boost engagement for your online course?
- (📈 Pro) How to boost customer success with onboarding?
- (📈 Pro) How to cater to visual learners?
- (📈 Pro) How to boost student success?
- (📈 Pro) How to stand out from competitors?
- (📈 Pro) What are micro-credentials?
- (📈 Pro) How to boost views on YouTube videos?
- (📈 Pro) How to take better notes?
- (📈 Pro) How to make educational micro-videos?
- (📈 Pro) How to use gamification?
- And much more…
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