AI-Generated Headshots: The Moat In AI, AI Avatars, Building In Public

“Photography has nothing to do with cameras.” – Lucas Gentry

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❓ What You’ll Learn

  • How to build source photo guidelines?
  • Who’s building AI headshots generators in public?
  • Who’s on track to make $90,000 MRR with AI-generated headshots?
  • How to build a strong moat?
  • How to get positive word of mouth?
  • Who generated 12,000,000 headshots for 60,000 customers?
  • How to convert visitors to paid users?
  • How to drive more traffic to your AI headshots generator?
  • How to serve customers with bulk requests?
  • How to generate animated AI headshots?
  • How will AI headshots change the modeling industry?
  • Why are people bad at picking their own photos?
  • How can indie hackers build AI startups?


🔍 Problem

To get professional headshots, you need great lighting, a wardrobe and a skilled photographer.


💡 Solution

AI headshot generators give you studio-quality photos without a physical photo shoot.


🏁 Players

AI Headshot Generators


🗺️ Roadmap

1️⃣ Build your app

2️⃣ Pick your monetization strategy

3️⃣ Find your first customers

4️⃣ Build trust

  • Showcase social proof by sharing reviews from happy customers.
    • Secta AI shares a wall of testimonials from happy customers.
    • ProPhotos shares reviews from doctors, lawyers, real estate agents and more.
    • HeadshotPro says it has served 60,000 customers and generated 12,000,000 headshots.
  • Build trust by sharing sample images. This helps to convert visitors to paid users.

5️⃣ Capture leads

6️⃣ Boost brand awareness

  • Use Programmatic SEO to rank higher in Google. Target long-tail keywords to reach a higher-intent audience.
    • Pet Booth has pages with popular dog and cat breeds.
    • Aragon AI has headshot pages based on your profession. Such as students, lawyers, sales and more.
    • 1PhotoAI has pages with different style keywords. Such as headshots for passports, weddings, Halloween and more.
    • HeadshotPro has on-site keywords for different clothing options. Plus pages with headshot types and locations. They show their app among headshot studios in a specific city.
  • Use affiliate marketing to scale your marketing efforts.
    • AI Pet Photos pays 10-20% commissions for each paid customer you refer.
    • Aragon AI pays a 20% commission to affiliates. They’ve paid $100,000 in commissions.
    • HeadshotPro pays 30% commissions on all sales. It also offered a $1,000 bonus to 3 people reaching 100,000 views on TikTok.


📈 What else?

Trends PRO #0145 — AI-Generated Headshots has more insights.

What you’ll get:

  • 16 AI Headshot Generator Examples (60% More)
  • 11 Ways to Build AI Headshot Generators (267% More)
  • 4 Ways to Monetize AI Headshot Generators (100% More)
  • 3 Ways to Find Your First Customers (50% More)
  • 4 Ways to Build Trust (100% More)
  • 3 Ways to Capture Leads (50% More)
  • 4 Ways to Boost Brand Awareness (100% More)

With Trends Pro you’ll learn:

  • (📈 Pro) How to win customers by lowering the time-to-value?
  • (📈 Pro) How to crowdsource challenges to solve problems?
  • (📈 Pro) How to cover more casual and professional use cases?
  • (📈 Pro) How to boost the adoption of your AI headshot generator?
  • (📈 Pro) How to address privacy concerns?
  • (📈 Pro) How to position your AI headshot generator as a premium app?
  • (📈 Pro) How to reach a higher-intent audience?
  • (📈 Pro) How did an AI headshot generator add $50,000 MRR by borrowing trust?
  • (📈 Pro) How to get contact details of prospective customers?
  • (📈 Pro) Which newsletters to sponsor for high ROI?
  • (📈 Pro) Which AI headshot generator made $3,730,000 in 1 week?
  • (📈 Pro) How to offer flexible pricing?
  • (📈 Pro) How will photo editors respond to AI headshot generators?
  • (📈 Pro) Where to find open-source AI headshot generators?
  • (📈 Pro) What SEO strategies will get you 3,000 monthly organic visitors?
  • And much more…

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    📷 AI Photo Editor ❓ 12 Wealth Questions 📱 Low-Code App Builder


    This week’s Founder Finds includes:

    📋 An SEO checklist
    📷 An AI image editor
    ✍️ An AI content generator
    📱 A visual mobile app builder
    ❓ 12 questions on building wealth
    💰 How to launch a business in a weekend
    ➡️ And more…



    🪶 Remember This

    In business, you are paid in two coins: cash and experience. Take the experience first; the cash will come later.



    🏆 Trends Pro Member Wins

    🧸 Yuyu launched Cottage for Tots


    🎯 Ren Saguil shared some productivity tips


    🎪 Marc Kreuzer started building in public


    🗂️ Simon made a landing page showcasing his projects


    ✍️ Chris Beaumont had a record week for his content writing business


    ⚙️ Hj Barraza implemented EOS in his business


    👨‍💻 Krish wrote about the Redaction repo



    🤓 Fav Finds

    Tools, tweets and more from Trends Pro Members


    📱 Draftbit shared by Wit S
    A visual editor to build mobile apps


    ✍️ Written Labs shared by Yuyu
    An AI content generator for SEO


    💰 Million Dollar Weekend shared by Chris Beaumont
    A book on launching a business in two days



    🛠️ Tool of the Week

    Pixlr

    Pixlr is a free online suite for editing photos and graphic design.

    It has AI-powered tools for generating images from text, removing backgrounds, cutting objects, face swapping and more.

    It’s used by beginners and experienced graphic designers to simplify creative tasks.



    🐦 Tweet of the Week



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    12 Questions About Building Wealth and Skills

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    Here are the answers to your questions:

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    • How to make $1,000,000 on a $25,000 budget?



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    Brian Dean shares the best strategies for e-commerce, local businesses and affiliate websites.

    From technical and on-page SEO to keyword research.

    This the most complete SEO checklist on the internet.



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    Building a $1B AI Avatar Business

    Victor Riparbelli, co-founder of Synthesia, shares how his company will change the way we make videos by making it as easy as writing text.

    He talks about ethical AI use, data privacy and responsible content creation.



    📆 Upcoming Events

    April 15: Trends Tribe with 1:1 Founder Intros​



    👋 New Trends Pro Members


    The Most Popular Link From Last Week:
    💲 AI Sales Bot


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      Become a Trends Pro Member and join 1,200+ founders enjoying…

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      💬 1:1 Founder Intros • Make new friends, share lessons and find ways to help each other. Keep life interesting by meeting new founders each week.

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      💲 100k+ Startup Discounts • Get access to $100k+ in startup discounts on AWS, Twilio, Webflow, ClickUp and more.

      💲 AI Sales Bot 🌟 Product Pitch Formula 🌱 How to Grow on X


      This week’s Founder Finds includes:

      💲 An AI sales bot
      🌐 A web scraping tool
      🏷️ Startup business models
      🌱 How to grow an account on X
      🌟 How to craft a great product pitch
      💡 Productivity tips from Sam Altman
      🎙️ A tool to edit spoken words in a recording
      ➡️ And more…



      🪶 Remember This

      Make every detail perfect and limit the number of details to perfect.



      🏆 Trends Pro Member Wins

      💰 Yuyu wrote about building and selling opengraph.xyz for $20,000


      🚀 Simon launched early bird access to MicroAssets


      🎙️ Maisha Cannon was featured in the And So, She Left podcast


      📈 Bernardt J. Vogel wrote about venture capital in 2024


      🔄 Kevin Galang changed the monetization model for A Team Overseas


      ⚖️ ​Elie Steinbock​ wrote about ​the importance of product​


      🧠 Chris Beaumont, Sinan Guler and Georgios Diamantopoulos unlocked Trends.vc Masterminds by reaching 30-day standup streaks



      🤓 Fav Finds

      Tools, tweets and more from Trends Pro Members


      🌱 How to Grow on X shared by Elie Steinbock
      A thread with a lot of nuggets in the replies


      💲 AI Sales Bot shared by Gianni D’Alerta
      An AI tool that performs long sales and customer service calls 


      🏷️ Startup Business Models shared by Royce Johnson
      A video on business models and product pricing for startups



      🛠️ Tool of the Week

      Apify

      Apify is a platform for building, deploying and sharing web scraping and automation tools.

      You can build web scrapers with Apify’s library, turn your projects into serverless apps and run them on Apify’s cloud.

      It can scrape the web without getting blocked, store data and integrate it into the tools you already use.

      You can also publish your own tools on the Apify Store to earn money.



      🐦 Tweet of the Week



      👀 Watch This

      Ultra-Realistic Voice Cloning

      Overdub by Descript lets you fix mistakes and awkward phrases by editing the script.

      Just fix the mistake in the text and Descript will automatically correct your voice recording.

      No need to re-record. Descript makes fixing speech errors fast and easy.



      📘 Read This

      Productivity Tips From Sam Altman

      Sam Altman is the CEO of OpenAI.

      Here are some of his productivity tips:

      • Maintain a balance between “trying hard” and personal well-being.
      • The direction of work is crucial – working fast in the wrong direction is inefficient.
      • Productivity soars when working on projects of interest – avoid or delegate the rest.



      💬 Join the Conversation

      Here’s what Trends Pro Members are talking about…



      🔧 Try This

      How to Craft a Great Product Pitch that Sells

      Here are the 5 steps to craft a great product pitch that will help you:

      • Get execs to fund your product.
      • Get customers to buy your offer.
      • Get investors to back your startup.



      📆 Upcoming Events

      March 18: Trends Tribe with 1:1 Founder Intros​


      The Most Popular Link From Last Week:
      Personal Website Tools


      Get Weekly Reports

      Join 65,000+ founders and investors


        📈 Unlock Pro Reports, 1:1 Intros and Masterminds

        Become a Trends Pro Member and join 1,200+ founders enjoying…

        🧠 Founder Mastermind Groups • To share goals, progress and solve problems together, each group is made up of 6 members who meet for 1 hour each Monday.

        📈 100+ Trends Pro Reports • To make sense of new markets, ideas and business models, check out our research reports.

        💬 1:1 Founder Intros • Make new friends, share lessons and find ways to help each other. Keep life interesting by meeting new founders each week.

        🧍 Daily Standups • Stay productive and accountable with daily, async standups. Unlock access to 1:1 chats, masterminds and more by building standup streaks.

        💲 100k+ Startup Discounts • Get access to $100k+ in startup discounts on AWS, Twilio, Webflow, ClickUp and more.

        Notion Templates: Building in Public, $100,000 in 1 Month, Micro-Templates

        “A good system shortens the road to the goal.”

        Get Full Access to Trends Pro


        ❓ What You’ll Learn

        • How to build micro-templates?
        • How to get early customers?
        • How to make $100,000 in 1 month with Notion templates?
        • Who made $144,000 last year selling Notion templates?
        • How to find a template idea?
        • How to lower customer acquisition costs?
        • How to build an email list?
        • How to get others to market your Notion templates?
        • How to lower buyer fatigue?
        • How to build custom templates?
        • How to sell high-ticket, custom workspaces?
        • Who builds custom Notion workspaces for $9,995?
        • How to add value with micro-consulting?
        • How to personalize Notion?
        • What SaaS products were inspired by Notion?
        • How to build all-in-one templates?
        • How to differentiate?


        🔍 Problem

        You need to organize your life and work.


        💡 Solution

        Notion templates help you manage notes, tasks and projects. All in one place.


        🏁 Players

        Notion Templates


        🛠 How to Build Notion Templates


        🌱 How to Grow Notion Templates


        💰 How to Monetize Notion Templates


        🔮 Predictions

        • We’ll see more custom widgets for personalizing Notion templates.
          • Blocs offers Pomodoro, water and habit trackers.
          • Notion Plus offers dozens of widgets for custom templates.
          • Widgets.so helps to boost productivity with custom widgets.
          • Kairo Notion Blocks offers colorful time, habit and goal tracking widgets.
        • We’ll see more all-in-one templates. These are operating systems for your work, business and life.


        😠 Haters

        “Templates have limitations. It’s better to find a SaaS for your needs.”
        Most SaaS are closed-source businesses. They too have limitations. But you can’t tailor their interface to your needs.

        “It’s hard to differentiate.”
        While the core is the same. You can add a “service” to stand out. It’s harder to copy a 1:1 call, cohort-based course or community.

        “These templates are easy to clone.”
        Second Brain is a popular template type. Easlo sold 4,640 copies. Thomas Frank made $760,000 with Ultimate Brain. Simon sold 1,902 copies of the Life OS bundle. Do not fear the competition. Distribution is what matters.


        🔗 Links

        1. Making $500,000 with Notion Templates • The thread behind this report.
        2. Building a Report on Notion Templates • The tweet behind this report.
        3. Selling Notion Templates • Beginner’s guide on making and marketing Notion templates.
        4. $100,000 MRR Selling Notion Templates • Thomas Frank talking about building and marketing Notion templates.


        📁 Related Reports


        🙏 Thanks

        Thanks to Bernhard Friedrichs, Avy Leghziel, Thomas Demesmaeker, Santosh Kumar Srinivas, Kimon Skarlatos, Sebastian, Sagar Shah, Julien Collet and Trilok Hebbur. We had a great time jamming on this report.

        ✏️ Emin researched and wrote this report. Dru researched and edited this report.


        📈 What else?

        Trends PRO #0144 — Notion Templates has more insights.

        What you’ll get:

        • 24 Notion Template Examples (200% More)
        • 9 Ways to Build Notion Templates (200% More)
        • 9 Ways to Grow Notion Templates (200% More)
        • 12 Ways to Monetize Notion Templates (300% More)
        • 8 Predictions (167% More)
        • 11 Links (175% More)

        With Trends Pro you’ll learn:

        • (📈 Pro) How to stay top of mind?
        • (📈 Pro) How to serve customers with unique needs?
        • (📈 Pro) How to make sales easier?
        • (📈 Pro) How to help users get to value faster?
        • (📈 Pro) How to turn your knowledge into a template?
        • (📈 Pro) How to signal expertise?
        • (📈 Pro) How to reach new audiences?
        • (📈 Pro) Why should you host giveaways?
        • (📈 Pro) How to find your ideal customers?
        • (📈 Pro) How to upsell higher-end products?
        • (📈 Pro) How to turn a Notion template into an online course?
        • (📈 Pro) How to turn your Notion expertise into an online course?
        • (📈 Pro) How to get a higher average order value?
        • (📈 Pro) How to tempt prospects to buy?
        • (📈 Pro) Who made $500,000 with Notion templates?
        • (📈 Pro) How to create urgency?
        • (📈 Pro) Who sold a Notion website builder for $300,000?
        • (📈 Pro) How to build dynamic Notion templates?
        • (📈 Pro) How to automate Notion with the “button” block?
        • (📈 Pro) What is one of the most popular Notion template types?
        • (📈 Pro) What are 110 Notion template niches?
        • (📈 Pro) How an agency automated its work with Notion?
        • And much more…

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          📈 Unlock Pro Reports, 1:1 Intros and Masterminds

          Become a Trends Pro Member and join 1,200+ founders enjoying…

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          📈 100+ Trends Pro Reports • To make sense of new markets, ideas and business models, check out our research reports.

          💬 1:1 Founder Intros • Make new friends, share lessons and find ways to help each other. Keep life interesting by meeting new founders each week.

          🧍 Daily Standups • Stay productive and accountable with daily, async standups. Unlock access to 1:1 chats, masterminds and more by building standup streaks.

          💲 100k+ Startup Discounts • Get access to $100k+ in startup discounts on AWS, Twilio, Webflow, ClickUp and more.

          🏆 Quick SaaS Wins 🌅 Morning Habits 🌱 Growth Principles


          This week’s Founder Finds includes:

          🌅 A practical morning ritual
          🌱 A book on timeless principles
          🏆 Quick wins for SaaS marketing
          ⏱ An AI-powered productivity tool
          ⭐ Tools to build a personal website
          📊 A suite of open source business apps
          ➡️ And more…



          🪶 Remember This

          Opportunity is often lost by deliberating.



          🏆 Trends Pro Member Wins

          🐕 Daniel Dixon launched RevRover


          📅 Ash launched 2023 Wrapped and Review My Year


          📩 Elie Steinbock made a video on building Inbox Zero


          💹 Peter Elkins wrote about investing


          ⚜️ David K restarted the What The Luxe newsletter


          🌐 Justin Jackson built a brand page for Transistor


          🚀 Simon interviewed a founder on Launch Story



          🤓 Fav Finds

          Tools, tweets and more from Trends Pro Members


          Personal Website Tools shared by Ash
          A collection of resources to build your personal website


          📊 Odoo shared by Wit S
          An open source suite of business apps


          🌱 Same as Ever shared by Sandeeip Chincholkar
          A book on timeless principles for growth



          🛠️ Tool of the Week

          Rize

          Rize is an AI-powered productivity tool that helps you build focus and good work habits by giving advice on when to work or take breaks.

          It tracks your screen time, blocks distractions, manages tasks and more.

          Rize makes you more productive by managing your time smarter.



          🐦 Tweet of the Week



          📘 Read This

          Your Guide to Quick Wins in SaaS Marketing

          Here are 10 SaaS marketing tactics you can set up fast to get quick wins:

          • Apply over Register: Let people feel like they need to earn their spot
          • Sign-up over blurred UI: It boosts the conversion by tapping into the curiosity bias
          • Steal acquisition ideas: Use ad libraries to find ad formats, messaging and targeting strategies.



          💬 Join the Conversation

          Here’s what Trends Pro Members are talking about…



          🎧 Listen To

          How to Combat Your Morning Self

          Get insights on a practical morning ritual to feel great in the morning.

          Learn about effective strategies such as committing to one simple task upon waking.

          They will boost your morning productivity and daily energy.



          👋 New Trends Pro Members



          📆 Upcoming Events

          March 18: Trends Tribe with 1:1 Founder Intros​


          The Most Popular Link From Last Week:
          📺 How to Grow on YouTube


          Get Weekly Reports

          Join 65,000+ founders and investors


            📈 Unlock Pro Reports, 1:1 Intros and Masterminds

            Become a Trends Pro Member and join 1,200+ founders enjoying…

            🧠 Founder Mastermind Groups • To share goals, progress and solve problems together, each group is made up of 6 members who meet for 1 hour each Monday.

            📈 100+ Trends Pro Reports • To make sense of new markets, ideas and business models, check out our research reports.

            💬 1:1 Founder Intros • Make new friends, share lessons and find ways to help each other. Keep life interesting by meeting new founders each week.

            🧍 Daily Standups • Stay productive and accountable with daily, async standups. Unlock access to 1:1 chats, masterminds and more by building standup streaks.

            💲 100k+ Startup Discounts • Get access to $100k+ in startup discounts on AWS, Twilio, Webflow, ClickUp and more.

            🤖 ChatGPT Book 📺 How to Grow on YouTube 🆓 Cons of Freemium


            This week’s Founder Finds includes:

            🔎 A keyword research guide
            🤖 A book on the future of AI
            📺 YouTube advice from top creators
            🏆 How to find your unfair advantage
            🆓 Why not to use the freemium business model
            ➡️ And more…



            🪶 Remember This

            You don’t get what you wish for; you get what you work for.



            🏆 Trends Pro Member Wins

            👨‍💻 Elie Steinbock made a video on coding with AI


            🤝 Avy Leghziel wrote about networking


            ⚙️ Prabhjot Singh Lamba launched Craftar on DevHunt


            📅 Maciej Cupial made an intro video to Calendesk


            🤖 Eddie Forson launched an AI report feature for EnVsion


            🧠 Marc Kreuzer and Barbara Jones unlocked Trends.vc Masterminds by reaching 30-day standup streaks



            🤓 Fav Finds

            Tools, tweets and more from Trends Pro Members


            🤖 Impromptu shared by Wit S
            A book on the capabilities of AI written as a conversation with GPT-4


            🏆 Win with Your Unfair Advantage shared by Aaron Nesser
            A podcast episode on finding and leveraging your competitive edge


            🔎 Keyword Research Guide shared by Pavels Gurskis
            A comprehensive guide to keyword research



            🐦 Tweet of the Week



            📘 Read This

            Avoid Freemium Business Models

            Freemium is a popular way to grow fast.

            But this growth comes at a cost as freemium:

            • Makes it hard to get paid users
            • Devalues your product
            • Is a burden on support

            From setting unrealistic expectations to giving an illusion of growth.

            Think twice before using freemium in your product.



            💬 Join the Conversation

            Here’s what Trends Pro Members are talking about…



            👀 Watch This

            15 Minutes of Genius YouTube Advice

            Learn how to succeed on YouTube from 10 top YouTubers:

            • Make 100 videos, improving something each time.
            • Don’t worry about a niche – your interests and content focus can evolve.
            • The most effective call to action is encouraging viewers to watch another video.



            👋 New Trends Pro Members



            📆 Upcoming Events

            March 18: Trends Tribe with 1:1 Founder Intros​


            The Most Popular Link From Last Week:
            ⚙️ Web Scraping Platform


            Get Weekly Reports

            Join 65,000+ founders and investors


              📈 Unlock Pro Reports, 1:1 Intros and Masterminds

              Become a Trends Pro Member and join 1,200+ founders enjoying…

              🧠 Founder Mastermind Groups • To share goals, progress and solve problems together, each group is made up of 6 members who meet for 1 hour each Monday.

              📈 100+ Trends Pro Reports • To make sense of new markets, ideas and business models, check out our research reports.

              💬 1:1 Founder Intros • Make new friends, share lessons and find ways to help each other. Keep life interesting by meeting new founders each week.

              🧍 Daily Standups • Stay productive and accountable with daily, async standups. Unlock access to 1:1 chats, masterminds and more by building standup streaks.

              💲 100k+ Startup Discounts • Get access to $100k+ in startup discounts on AWS, Twilio, Webflow, ClickUp and more.

              ⚙️ Web Scraping 🌐 Website Flipping Guide 👤 SaaS Customer Profiles


              This week’s Founder Finds includes:

              ⚙️ A web scraping platform
              💰 A website flipping guide
              🤔 What are invented problems
              🧊 A list of icebreaker questions
              👤 How to create an ideal customer profile
              ➡️ And more…



              🪶 Remember This

              Done is better than perfect.



              🏆 Trends Pro Member Wins

              👥 Robin Stanley and Georgios Diamantopoulos unlocked 1:1 Founder Intros by joining daily standups


              🤝 Ren Saguil launched a B2B Sales Maturity Framework 


              📅 Jakub Nowikowski wrote a year-end summary of 2023


              🚀 Simon launched SaaS Themes


              🎓 M. Yousuf Faisal earned a cybersecurity expert certification


              🦉 Maisha Cannon reached a 300-day standup streak


              🧠 Dale Williams unlocked Trends.vc Masterminds by reaching a 30-day standup streak



              🤓 Fav Finds

              Tools, tweets and more from Trends Pro Members


              👤 Ideal Customer Profile shared by Maisha Cannon
              A video on defining the ideal customer profile for your B2B SaaS


              🧊 Icebreaker Questions shared by Peter Elkins
              A list of icebreakers to kickstart community events


              ⚙️ Apify shared by Yuyu
              A web scraping and automation platform



              🐦 Tweet of the Week



              🔧 Try This

              Website Flipping

              Website flipping means buying, improving and selling websites for profit.

              How?

              • By getting more traffic, or
              • Making more money with the same traffic.

              This article shares how to build or buy websites with high growth potential.



              💬 Join the Conversation

              Here’s what Trends Pro Members are talking about…



              🎧 Listen To

              Solving Invented Problems

              Some problems, when solved, lead to making things better.

              But some problems that we want to solve are invented.

              There are 2 kinds of invented problems:

              • Situation, not a problem: You’re stuck in an elevator. The repair people have been called. The only thing to do is wait.
              • Trivial problems: Solving it will have little impact. Focusing on it keeps our mind off the problems that matter.



              📆 Upcoming Events

              March 18: Trends Tribe with 1:1 Founder Intros​


              The Most Popular Link From Last Week:
               💲 B2B Sales for Founders


              Get Weekly Reports

              Join 65,000+ founders and investors


                📈 Unlock Pro Reports, 1:1 Intros and Masterminds

                Become a Trends Pro Member and join 1,200+ founders enjoying…

                🧠 Founder Mastermind Groups • To share goals, progress and solve problems together, each group is made up of 6 members who meet for 1 hour each Monday.

                📈 100+ Trends Pro Reports • To make sense of new markets, ideas and business models, check out our research reports.

                💬 1:1 Founder Intros • Make new friends, share lessons and find ways to help each other. Keep life interesting by meeting new founders each week.

                🧍 Daily Standups • Stay productive and accountable with daily, async standups. Unlock access to 1:1 chats, masterminds and more by building standup streaks.

                💲 100k+ Startup Discounts • Get access to $100k+ in startup discounts on AWS, Twilio, Webflow, ClickUp and more.

                Agencies: AI-Powered Agencies, Getting Clients, Micro-Agencies

                “Create a customer who creates customers.” – Shiv Singh

                Get Full Access to Trends Pro


                ❓ What You’ll Learn

                • How to get new clients?
                • Who grew an agency to $500,000 ARR in public?
                • Who shares lessons growing a productized agency to $1,500,000 ARR?
                • How to get contact details of prospective customers?
                • How to earn predictable revenue?
                • How to simplify the buying process?
                • Who’s building AI-powered agencies?
                • Who is testing AI agents to automate agency work?
                • How to manage a remote agency?
                • How to get customer testimonials?


                🔍 Problem

                Companies need to solve short-term problems, access on-demand expertise and scale fast.


                💡 Solution

                Agencies offer tailored solutions with high lifetime value.


                🏁 Players

                Design Agencies

                Content Agencies

                • Hiperion Marketing • SEO-optimized content, audits and backlinks
                • Fractl • Acquire more customers from organic search
                • Draft • Technical content

                Marketing Agencies

                • Studio CO2 • Digital marketing for product campaigns
                • Delverise • Managed growth solutions
                • Tetriz • Growth hacking for SaaS

                Recruiting Agencies

                Development Agencies

                Lead Generation Agencies


                🛠 How to Build Agencies

                • Build a full-service agency. Become a one-stop shop for all client’s needs.


                🌱 How to Grow Agencies


                💰 How to Monetize Agencies


                🔮 Predictions


                😠 Haters

                Advising is a better business model than building an agency. Higher margins and lower mental overhead.”
                You’re right. Margins are higher and client management is easier when you’re an advisor.

                “Agencies are hard to scale.”
                While agencies scale by hiring, you can build scalable products to offset this. Find a problem you can solve at scale with SaaS or a digital product.

                “Managing an agency is hard. Managing a remote one is harder.”
                Build processes and master communication. Unreliable communication amplifies the risks of async work.


                🔗 Links

                1. ​From Indie Hacking to Owning an Agency​ • The thread behind this report.
                2. Building a Report on Agencies • The tweet behind this report.
                3. How to Get Customer Testimonials • 6 ways to ask for testimonials from your customers.
                4. How to Start a Digital Marketing Agency • How to build and grow a digital marketing agency.


                📁 Related Reports


                🙏 Thanks

                Thanks to Vikram Aditya, Ivan Zografski, Marc Kreuzer, Vinamra Agrawal and Stewart Townsend. We had a great time jamming on this report.

                ✏️ Emin researched and wrote this report. Dru researched and edited this report.


                📈 What else?

                Trends PRO #0143 — Agencies has more insights.

                What you’ll get:

                • 43 Agency Examples (139% More)
                • 11 Ways to Build Agencies (267% More)
                • 10 Ways to Grow Agencies (233% More)
                • 13 Ways to Monetize Agencies (333% More)
                • 7 Predictions (133% More)
                • 12 Links (200% More)

                With Trends Pro you’ll learn:

                • (📈 Pro) How to turn prospects into warm leads?
                • (📈 Pro) Why offer white-label services?
                • (📈 Pro) How to stop trading hours for money?
                • (📈 Pro) How to maintain high margins?
                • (📈 Pro) How to access a global talent pool for your agency?
                • (📈 Pro) How to get more leads with side projects?
                • (📈 Pro) How to reach audiences who need your services?
                • (📈 Pro) Who uses discovery platforms to get new clients?
                • (📈 Pro) How to get others to bring you clients?
                • (📈 Pro) How to make sure you get paid?
                • (📈 Pro) Who made $42,915 in 1 week with a scalable product?
                • (📈 Pro) Who is building micro-agencies?
                • (📈 Pro) Which agencies turned into software companies?
                • (📈 Pro) What software companies add value with services?
                • (📈 Pro) How to write high-converting cold emails?
                • (📈 Pro) What are 12 frameworks for managing projects?
                • (📈 Pro) What are the 9 agency pricing models?
                • (📈 Pro) What are the 10 agency processes you can automate?
                • And much more…

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                  📈 Unlock Pro Reports, 1:1 Intros and Masterminds

                  Become a Trends Pro Member and join 1,200+ founders enjoying…

                  🧠 Founder Mastermind Groups • To share goals, progress and solve problems together, each group is made up of 6 members who meet for 1 hour each Monday.

                  📈 100+ Trends Pro Reports • To make sense of new markets, ideas and business models, check out our research reports.

                  💬 1:1 Founder Intros • Make new friends, share lessons and find ways to help each other. Keep life interesting by meeting new founders each week.

                  🧍 Daily Standups • Stay productive and accountable with daily, async standups. Unlock access to 1:1 chats, masterminds and more by building standup streaks.

                  💲 100k+ Startup Discounts • Get access to $100k+ in startup discounts on AWS, Twilio, Webflow, ClickUp and more.

                  🧠 Gen-AI Courses 💲 B2B Sales for Founders 🎭 Design Manipulation


                  This week’s Founder Finds includes:

                  💲 A B2B sales guide
                  🎵 Making music with AI
                  🖼️ An SEO guide for images
                  🎭 Manipulative design tactics
                  ☕ A virtual coworking platform
                  🧠 Short courses on generative AI
                  ➡️ And more…



                  🪶 Remember This

                  Word of mouth is the best (and worst) marketing.



                  🏆 Trends Pro Member Wins

                  👥 Caleb Hong unlocked 1:1 Founder Intros by joining daily standups


                  📝 Emeric Victor launched RFPVerse


                  🎵 Darren Travel wrote about producing a music album with AI


                  📊 Royce Johnson built Qualimatch


                  📨 Uwe Dreissigacker launched a Premium Email Delivery Server for InvoiceBerry


                  🚀 Maciej Cupial reached a 700-day standup streak


                  🧠 M. Yousuf Faisal unlocked Trends.vc Masterminds by reaching a 30-day standup streak



                  🤓 Fav Finds

                  Tools, tweets and more from Trends Pro Members


                  Flow Club shared by Don Ho
                  A virtual coworking platform for focus and accountability


                  🧠 Learn Generative AI shared by Alex
                  A collection of short courses on generative AI


                  🖼️ Alt Text SEO shared by Prabhjot Singh Lamba
                  A guide to using image alt texts



                  🐦 Tweet of the Week



                  📘 Read This

                  Founder’s Guide to B2B Sales

                  This is a complete guide on everything you need to know about B2B sales.

                  It’s written for early-stage and growing startups.

                  • How to build and manage a sales company
                  • How to boost customer success
                  • How to build a sales pipeline
                  • and more…



                  💬 Join the Conversation

                  Here’s what Trends Pro Members are talking about…



                  👀 Watch This

                  How Brands Control Your Mind

                  Looks can affect how we perceive products, their value and utility.

                  Store layouts, ad colors and app interfaces use subtle design tactics to guide your decisions.

                  Some of them are made for your convenience. Others aim at manipulating your behavior.Understanding the motives behind these can help you build a more conscious approach to interacting with brands.



                  📆 Upcoming Events

                  Feb 19: Trends Tribe with 1:1 Founder Intros​


                  The Most Popular Link From Last Week:
                   🚀 Startup Resources Toolkit


                  Get Weekly Reports

                  Join 65,000+ founders and investors


                    📈 Unlock Pro Reports, 1:1 Intros and Masterminds

                    Become a Trends Pro Member and join 1,200+ founders enjoying…

                    🧠 Founder Mastermind Groups • To share goals, progress and solve problems together, each group is made up of 6 members who meet for 1 hour each Monday.

                    📈 100+ Trends Pro Reports • To make sense of new markets, ideas and business models, check out our research reports.

                    💬 1:1 Founder Intros • Make new friends, share lessons and find ways to help each other. Keep life interesting by meeting new founders each week.

                    🧍 Daily Standups • Stay productive and accountable with daily, async standups. Unlock access to 1:1 chats, masterminds and more by building standup streaks.

                    💲 100k+ Startup Discounts • Get access to $100k+ in startup discounts on AWS, Twilio, Webflow, ClickUp and more.

                    ⏱ AI Time Tracker 📺 YouTuber Copycats 🎮 12 Growth Lessons


                    This week’s Founder Finds includes:

                    📨 An email sequence guide
                    🚀 A library of startup resources
                    📺 YouTubers copying each other
                    ⏱ An AI-powered time tracking tool
                    🎮 12 growth lessons from an indie game
                    ➡️ And more…



                    🪶 Remember This

                    People don’t want to buy a quarter-inch drill. They want a quarter-inch hole.



                    🏆 Trends Pro Member Wins

                    👥 Barbara Jones and Chris Beaumont unlocked 1:1 Founder Intros by joining daily standups


                    🥇 Elie Steinbock wrote about hitting #1 on Product Hunt


                    🧊 Simon launched Bento Pixel


                    🛡️ M. Yousuf Faisal launched Securing Things


                    🎾 Jarrad Pouncil qualified for a national tennis championship


                    🧰 Dru Riley hosted a Trends Pro workshop on split testing for creators


                    🧠 Rafael Servatti and Elia Zane unlocked Trends.vc Masterminds by reaching 30-day standup streaks



                    🤓 Fav Finds

                    Tools, tweets and more from Trends Pro Members


                    🚀 Startup Resources Toolkit shared by Caleb Hong
                    A curated list of resources for founders


                    Rize shared by Shreyans Bhansali
                    A time tracking tool with AI features


                    🎮 12 Growth Lessons from an Indie Game shared by David Fu
                    A summary of how an unknown title became a viral hit



                    🐦 Tweet of the Week



                    📘 Read This

                    Your Guide to Better Email

                    Email lets you engage and nurture users outside of your product.

                    Here’s what a good nurturing sequence looks like:

                    • Welcome email: Remind users of who you are and what you do.
                    • Product adoption emails: Explain what a user should do and why.
                    • Upgrade email: Boost the value of premium features and create loss aversion.



                    💬 Join the Conversation

                    Here’s what Trends Pro Members are talking about…



                    👀 Watch This

                    The Copy and Paste Culture of YouTube

                    YouTubers are copying others’ titles, thumbnails and even entire scripts word-for-word.

                    • Learn why plagiarism is on the rise
                    • How to make original, unique content
                    • What’s the future of the creative community



                    📆 Upcoming Events

                    Feb 19: Trends Tribe with 1:1 Founder Intros​



                    👋 New Trends Pro Members


                    The Most Popular Link From Last Week:
                    🗂️ Marketing Strategy Database


                    Get Weekly Reports

                    Join 65,000+ founders and investors


                      📈 Unlock Pro Reports, 1:1 Intros and Masterminds

                      Become a Trends Pro Member and join 1,200+ founders enjoying…

                      🧠 Founder Mastermind Groups • To share goals, progress and solve problems together, each group is made up of 6 members who meet for 1 hour each Monday.

                      📈 100+ Trends Pro Reports • To make sense of new markets, ideas and business models, check out our research reports.

                      💬 1:1 Founder Intros • Make new friends, share lessons and find ways to help each other. Keep life interesting by meeting new founders each week.

                      🧍 Daily Standups • Stay productive and accountable with daily, async standups. Unlock access to 1:1 chats, masterminds and more by building standup streaks.

                      💲 100k+ Startup Discounts • Get access to $100k+ in startup discounts on AWS, Twilio, Webflow, ClickUp and more.